Advertisers love to use ‘interest-based ads’, as ‘interest-based ads’ sound a lot nicer than ‘personalised ads’ or ‘targeted ads’ or even ‘customer-profiling’.
But they’re all actually the same thing – despite the different words/terms/marketing.
Amazon’s warning users that it’s using ‘interest-based ads’ with Amazon Music – which is probably another reason not to use Amazon Music, but that’s another post.
Go to amazon.co.uk/adprefs – or to amazon.com/adprefs (or both if you use both sites).
Turn ‘interest-based ads’ off.